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Leveraging Data to Make Sales Conversations Count

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Manage episode 418027542 series 3345506
Content provided by Shawn Rhodes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shawn Rhodes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

As technology progresses, salespeople’s tech stacks only seem to grow. Even the best data won’t help us sell more or serve more unless we are leveraging it in relevant ways. To learn how to be more relevant and how we use our prospect data, we sat down with James Roth, CRO of Zoominfo. He walked us through the same system as his salespeople use to take a powerful set of data and make sure they are always relevant in their outreach. It’s all in this week’s episode of bulletproof self!

  continue reading

99 episodes

Artwork
iconShare
 
Manage episode 418027542 series 3345506
Content provided by Shawn Rhodes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shawn Rhodes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

As technology progresses, salespeople’s tech stacks only seem to grow. Even the best data won’t help us sell more or serve more unless we are leveraging it in relevant ways. To learn how to be more relevant and how we use our prospect data, we sat down with James Roth, CRO of Zoominfo. He walked us through the same system as his salespeople use to take a powerful set of data and make sure they are always relevant in their outreach. It’s all in this week’s episode of bulletproof self!

  continue reading

99 episodes

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