Best Amy Carver Podcasts (2024)

1
How Gyms Can Define Their Brand to Stand Apart in a Crowded Marketplace 19:40

2h ago19:40

19:40

Could targeting the over-50 demographic unlock unprecedented growth for your fitness business? Listen to Jay Croft of Prime Fit Content as he reveals five essential strategies to make your fitness brand stand out in a crowded market. Drawing from his recent presentation at the Functional Aging Summit, Jay delves into the challenges of feeling invis…

1
Unlocking Cognitive Health: How Marbles Brain Body Fitness Is Spreading Good News about Aging 34:17

18d ago34:17

34:17

Unlock the secrets to a sharper mind and healthier body with our guest, Dr. Cody Sipe, CEO of Brain Body Fitness franchise. Ever wondered how pairing brain games with physical exercise could stave off dementia? In this engaging episode, we dive into the innovative world of Marbles Brain Body Fitness, the pioneering brain gym franchise focused on a …

1
When Is It Too Late to Get Fit? Author Gwendolyn Bounds on Pushing Limits at Any Age 31:54

1M ago31:54

31:54

How old is too old? How late in life is TOO late in life to get fit, change your life, and improve your health? Or is the answer, it’s never too late? Well, these are the questions we’ll be covering on this episode of Optimal Aging, where we discuss the business of exercise, healthy living and wellbeing for people 50 and over. Each week, we explore…

1
Answering Questions from Fitness Pros in Over-50 Fitness: Emails, Facebook, and More, with Dan Ritchie of the Functional Aging Institute 29:16

2M ago29:16

29:16

On the last episode of Optimal Aging, I shared a recent presentation I gave to the Functional Aging Institute online. THIS episode features the Q&A session that followed, and it's full of smart questions and (I hope) useful replies. Do you wonder about posting on a blog? How often you should share on social media? And what about emails? Then, this …

1
How Many Emails to Send? Which Social Media to Use? My Functional Aging Content Webinar 27:47

2M ago27:47

27:47

This week's episode is the recording of a webinar I did with Dr. Dan Ritchie of the Functional Aging Institute. Dan was kind enough to let me present on seven "Do This/Not That" communications examples for gym owners who want to grow their businesses with more people over 50. There were quite a bit of questions after my presentation. I'm going to s…

1
Using AI and Data to Put Powerful Body Information in Fitness Consumers’ Hands. With Jason Moore of Spren. 26:32

3M ago26:32

26:32

They say knowledge is power, and mankind has never before had so much power – or knowledge – at our fingertips as we do now. When that comes to fitness over 50, health and wellbeing, the potential for improving lives with this data is spectacular. We can carry real-time information on body composition, biomarkers, heart-rate variability, sleep, str…

1
Longevity in Action: 'Keep Moving' as the Key to a Long, Healthy Life, from Those Who Know 10:05

3M ago10:05

10:05

Longevity is a trendy topic these days. Everybody wants to read and talk about the newest, best ways to live a vital life for as long as possible. So, I take a look back at a powerful conversation I had with a frequent exerciser as she was turning 100. Toni Stahl passed away recently at 105, and she and other super-agers left us key lessons about h…

1
The Hero’s Journey, Emotional Content, and Focusing on the Client Helped Ryan Carver Grow His Utah Gym 24:53

4M ago24:53

24:53

Ryan Carver learned a key lesson about marketing his gym to people over age 55: Make it about THEM, not about HIM. Ryan, owner of Leverage Fitness Solutions near Salt Lake City, told me he realized he had to make his content more emotional and follow the “hero’s journey” – with the client as the hero and him as the helper. They’re Luke Skywalker. H…

1
Find your peanut: Embracing the George Washington Carver Legacy/ Guest Ron Moore Jr 42:33

4M ago42:33

42:33

Ever wondered how faith can drive scientific innovation? Pastor Ron Moore Jr. joins us to reveal the intertwining of his spiritual leadership and his enthusiasm for meteorology, echoing the legacy of George Washington Carver. Experience the captivating narrative of Carver's faith-fueled scientific journey post-Civil War, which yielded agricultural …

1
Weight-Loss Expert Amy Lang on How to Stop Negative Thoughts and Build Healthy Habits 33:15

4M ago33:15

33:15

Remember Daisy Duke on “The Dukes of Hazard"? Anyone who grew up in the late '70s and early '80s does. It featured a beautiful young actress named Catherine Bach playing the part of Daisy Duke, who was most famous for her short-short cutoff jeans, curvaceous figure, and legs that went down to Mexico. Like millions of households every Friday night, …

1
Weathering the Storm: The Divine Intersection of Faith and Meteorology /Guest Ron Moore Jr 43:37

4M ago43:37

43:37

Have you ever pondered the intriguing harmony between science and faith? Ron Moore Jr. brings that fascinating fusion to life, sharing how his spiritual journey and expertise in meteorology intertwine. His narrative takes us from the sun-drenched climes of Florida to the snow-draped landscapes of New Hampshire, opening up about the trials he's face…

1
Beyond what I could ever dream/ Guest evangelist Herb Desjardines 41:15

5M ago41:15

41:15

Have you ever stood at the crossroads of a life-altering decision, feeling the pull towards a path less traveled? Evangelist Herb Desjardins stood at just such a crossroads, and his choice led him on a remarkable journey from business owner to full-time ministry. In our latest episode, Herb recounts the hurdles and epiphanies that paved the way for…

1
Consistency Pays: Building a Thriving Fitness Business for Older Adults in Nashville 21:04

5M ago21:04

21:04

Fitness success is a lot like communications success. Both involve repeating the same steps consistently over time, making incremental progress, and remaining committed to doing the right thing. Even when a shiny new temptation wants to steal your attention or you'd rather just stay on the couch and forget about it. Aaron Hines, a gym owner from th…

1
It's Never Too Late / Guest Evangelsit Herb Desjardines 46:27

5M ago46:27

46:27

When Herb Desjardins stepped into the light of his calling, he set out on a path that would not only redefine his own life but also inspire countless others. Our latest episode features this deeply passionate evangelist, who shares his journey from the depths of despair to the peaks of spiritual leadership. Herb's tale is not just one of personal t…

1
Overcoming Alcoholism to Forge a Health Legacy: Gary's Inspirational Fitness Journey at 50+ 12:27

5M ago12:27

12:27

Nothing moves people like a story. More than mere facts, and more than promotions or advertising, a good story makes us feel something. We relate to it. We want to take action, even if it’s just talking about the story some more. Here’s an example of how powerful storytelling can be – for people trying to improve their lives and for a gym or fitnes…

1
Alloy's Nick Garrity Shares Secrets of Serving the 'Older' Market While Expanding His Fitness Footprint. (REMASTERED for Improved Audio) 33:39

6M ago33:39

33:39

Alloy Personal Training is one of the most exciting brands in fitness. And Nick Garrity is a prime example of why, having launched two successful locations last year and preparing to birth a third. We discuss the secrets to appealing to the 'older' fitness clientele, the value of communications, and the essential power of providing a first-class, c…

1
Should Gyms Provide Ozempic and Wegovy to Fitness Clients? Here's What You Need to Know. 29:21

6M ago29:21

29:21

What happens when the craze for new weight-loss drugs hooks up with gyms and fitness studios? We’re about to find out, based on a couple of announcements from industry leaders in the last few months. And on this week’s episode, we have a leading industry researcher to help us see the opportunity here for gym and studio owners. Welcome to Optimal Ag…

1
Apostles get connected. The power of collaboration in Apostolic leadership 36:09

6M ago36:09

36:09

Have you ever wondered how apostles and five-fold ministry leaders stay spiritually charged and interconnected? Join Amy and me as we unravel the critical role of fellowship and mentorship among these pillars of the church. Our enlightening discussion uncovers the perils apostles face when isolated and the rejuvenating power of apostolic networks. …

1
When teams face crisis 40:35

6M ago40:35

40:35

Staring down the barrel of a leadership crisis can either set you ablaze or forge you into something greater – which will it be for you? Our latest episode doesn't just explore this question; it offers the strategies and insight to ensure you emerge victorious. We bring to light the various crises that can rattle an organization, from the financial…

1
How High-Tech, Big-Data Innovation Is Improving Functional Fitness and More. 28:42

6M ago28:42

28:42

We tend to go to the gym and lift weights in one plane -- up-down, up-down... But in real life, our bodies move in 3D, up, down and all around, at all angles, across multiple planes of motion. So if we want to be strong and truly fit, we need to be strong in 3D. And to get there, we need first to measure ourselves fully an accurately. That's the ex…

1
Peeking into the Evangelist's mantle 34:16

7M ago34:16

34:16

In this refreshing episode, we offer a unique glimpse into the diverse world of the evangelist's mantle. Rejecting the notion of cookie-cutter personalities within the five-fold ministry, the conversation unfolds with an exploration of the various expressions that reveal a particular calling within the evangelistic realm. We share examples showcasi…

1
Navigating success/ What if I succeed? Drift or shift? 34:48

7M ago34:48

34:48

In this thought-provoking episode, we explore the intriguing question: "What if I succeed?" Delving into the complexities of success, the discussion unfolds in the following key areas: The Struggle with Success: Examine how success can sometimes be accompanied by an unexpected companion—struggle. Explore how this dynamic might influence thinking pa…

1
Health, Sex and More: Men Tell Us What Finally Got Them to Embrace Fitness over 50. 16:38

8M ago16:38

16:38

Ever felt it's too late to start making healthy changes? This episode of Optimal Aging is for you. We're chatting with three inspiring men, all over the age of 50, who decided to rewrite their health narrative. Listen in as Bennett, Jerry, and Blaine share their stumbling blocks, the catalysts for change, and the practical steps they've taken to re…

1
Cultivating Community /How to create a culture of involvement 35:05

8M ago35:05

35:05

In this episode, we dive into the transformative power of creating a culture of involvement. The discussion unfolds in five key stages: Fostering Belonging: Explore the importance of fostering an inclusive environment where individuals feel valued and connected. Recognizing Contribution: Learn how to teach others the profound value of their contrib…

1
Should You Workout on Vacation? Finding the Balance in Fitness over 50 19:50

8M ago19:50

19:50

Have you ever found yourself torn between maintaining your fitness routine and surrendering to the allure of total relaxation while on vacation? Well, this episode of Optimal Aging will simultaneously challenge you and offer solutions to this age-old dilemma. We'll share the fascinating journeys of Rachel and Oliver, two 50+ travelers who have mana…

1
Mastering Gym Business Management and Capturing the Over 50 Market, with Dan Uyemura of PushPress. 23:16

8M ago23:16

23:16

This week's episode is all about the intersection where gym management, communications, and customer experience meet. My guest is Dan Uyemura, who was a serial tech entrepreneur before opening his first gym in 2010 – and then his gym management software platform, PushPress, which helps gym owners scale their businesses effectively. PushPress stream…

1
Don't Let Fear of Change Hold You Back: 5 New Trends in Marketing Fitness over 50 17:15

9M ago17:15

17:15

It's been five years since I got into the "fitness over 50" game -- and five years since I first met Dan Ritchie and the Functional Aging Institute. So, when Dan asked me to speak last week at an FAI gathering in Nashville last week, my thoughts turned to "then" and "now." I spoke about 5 points of communications in the over-50 market that were tru…

1
Reframing Fitness: A Journey of Adventure and Healthy Habits with Kelly Howard 30:46

9M ago30:46

30:46

My guest this week is Kelly Howard, who leads women into fitness by making it fun and adventuresome. She leads retreats, hiking and kayaking trips – all kinds of things to get women moving outdoors and start living a healthier, happier life. I love the approach and Kelly’s enthusiasm. She’s a coach, podcaster, and author. Her business website, fiti…

1
Managing Expectation 40:29

9M ago40:29

40:29

In this episode of 5.0 Five-Fold & Beyond we are unpacking the subject of expectation. We all have expectations , it's important to know how to have healthy expectations, recognize unrealistic expectations and handle false expectations. Putting this into practice will alieviate ministry pressures that are directly affected by expectation of ouselve…

1
Triumph and Transformation: 7 Inspiring Fitness Journeys of Men Over 50 24:19

9M ago24:19

24:19

Imagine being in your 70s and crossing the finish line of a grueling obstacle course race. Or picture yourself chasing after your grandkids, not just watching from a bench. Today, we're sharing the fascinating, foot-to-the-pedal stories of men over 50 who have embraced fitness, transforming not just their physical health but their entire lives. Fro…

1
Don't Shove it 30:18

9M ago30:18

30:18

In a world where influence is all around us, from five-fold ministry, churches, marketplace, social media to everyday interactions, it's crucial to examine the ethical and heart implications of our actions. We'll navigate the gray areas of persuasion, motivation, and the responsibilities that come with having a voice in society and people's lives. …

1
Tonal Reaches Out to the Active Aging Market -- What's the Future of Connected Fitness Now? 29:22

10M ago29:22

29:22

Curious about the future of fitness technology? In this episode, we are joined by Troy Taylor, the Senior Director of Performance Innovation at Tonal. Troy takes us on a journey through Tonal's success story amidst the pandemic, and the goldmine of data they've tapped into from their expansive user base. We take a deep dive into how connected fitne…

1
To Fleece or not to Fleece ? 26:04

10M ago26:04

26:04

The phrases "putting out fleece" and "keys of the Kingdom" Let us explain each of these concepts: Putting Out Fleece: In a Christian context, "putting out fleece" refers to the practice of seeking divine guidance or confirmation through a specific test or sign. This term is derived from the story of Gideon in the Bible, found in the book of Judges …

1
Thomas Plummer on the Biggest Opportunity in Fitness: Tapping into the 'Older' Sector 36:37

10M ago36:37

36:37

Industry expert Thomas Plummer has seen it all in the fitness industry. A pioneer for the last 40-plus years, he shares a ton of insight and advice about how to appeal to affluent, older clientele in this week's episode. Most fitness pros have no idea how to communicate with people who are a little bit different than the mainstream, 20-something cu…

1
Over-50 Fitness in the Longevity Economy: Growing, Changing and Huge Opportunities, with Content Guru Brian Clark 31:36

10M ago31:36

31:36

If your fitness business is aimed, even somewhat, at helping people over 50, then you are a part of the growing Longevity Economy. It covers TRILLIONS OF DOLLARS in the US economy annually, and it’s only going to keep expanding for decades as more people age into the group. The over-50 market isn’t just growing – it’s also changing to include more …

1
Writing Hacks, Content Tips, and How Fitness is a Lot Like Writing: I'm in the Hot Seat This Week. 34:53

10M ago34:53

34:53

I met Andres Escobar at the Functional Aging Summit this year. He has a business, ReviewBiz, that helps you get positive Google reviews, and a podcast called Gym Owner's Growth Zone. He invited me on his show, and we had a fun interview there -- it's always strange for me to be asked the questions, especially about writing. But, as I share, it's no…

1
Artificial Intelligence and Fitness over 50: How AI Can Help You Grow Your Business. 29:16

11M ago29:16

29:16

Robots stealing your jobs… soulless machines taking over the world… Is it science-fiction? Or is it happening already now that artificial intelligence, or AI, is here? Hang onto your C3P0, because that’s the topic we’re discussing this week on Optimal Aging, the show that’ all about fitness, health and wellbeing for people over 50. If you own a gym…

1
Season 2 Preview: We're Back and Tackling AI, Gen X and Lots More about Fitness over 50 11:19

11M ago11:19

11:19

It was a long, hot summer, wasn't it? Phew! Still is in lots of place, including my hometown of Atlanta. I'm back with Season 2 of Optimal Aging. Today I want to share some of the topics we'll dive into soon -- including Artificial Intelligence, Gen X, and the changes around retirement. All these affect your over-50 fitness outreach, and I'm lookin…

1
A Government Report Focuses on Over-65 Fitness: How to Use It to Grow Your Business. 17:23

1y ago17:23

17:23

Did you know that in a few years, 20% of Americans will be 65 or older? And 85% of them have at least one chronic health condition that you can help them with through regular exercise. Further, more people in this cohort are exercising than ever before (although the numbers are still frightfully low). A new report from the Department of Health and …

1
Fighting for Life: How Boxing Helps Parkinson's Patients, with Chris Timberlake of Rock Steady Boxing. 29:04

1y ago29:04

29:04

Can exercise bring hope to people afflicted with something as serious as Parkinson’s disease, a progressive disorder that affects the nervous system and parts of the body controlled by the nerves? People are saying that regular exercise helps those afflicted – particularly exercises associated with boxing, as my guest today will explain. Chris Timb…

1
Women over 50 at War with Their Bodies: Get Off the Dieting Rollercoaster and Find 'Body Peace.' 28:11

1y ago28:11

28:11

Are women over 50 engaged in a war against their bodies? They’ve spent decades being told – by society, the media, their families – what a healthy woman is supposed to look like. It’s always thin, right? And young. But how can a woman over 50 – or anyone, really – live a healthy lifestyle, eating right and moving her body … without beating herself …

1
Community Involvement Is Key to Growing Your Fitness Business: With 'Mayor' Rocky Snyder of Santa Cruz 32:22

1y ago32:22

32:22

Rocky Snyder has been providing fitness services to the over-50 demographic in Santa Cruz, California, for 30 years. He’s also an author, podcaster, radio host, public speaker — and even the unofficial “Mayor” of the seaside town known to millions as a Mecca of the surfing community. Rocky and his wife have been active in civic and community groups…

1
We Need to Talk about Muscle after Age 50: Plus 3 More Topics You're Not Talking about Enough (Even If You Think You Are) 18:51

1y ago18:51

18:51

Do you ever feel like a broken record when talking about fitness in general, or specifically for people over 50? Like you're repeating the same messages over and over and wondering, doesn't everybody already know about all of this, about strength training and basic nutrition? At least it's a common suspicion that we have whenever we're communicatin…

1
Find Fitness Content Inspiration Everywhere -- Even at a Taylor Swift Concert. PLUS: 15 Tips to Always Have Ideas. 21:20

1y ago21:20

21:20

People often ask me where I get ideas for content. It's a good question and I want to talk about it in this week's episode of Optimal Aging, the show to help fitness professionals grow their business with people over 50. Today, I'm going to give you 15 tactics to ensure that you always have plenty of ideas for your blog posts, social media accounts…

1
How to Stand Out with a 'Fans First' Approach to Fitness over 50 17:14

1y ago17:14

17:14

I just got back last night from the first professional conference I’ve been to since before the pandemic. You know how these things are. If you’re lucky, there are so many smart people around, great ideas are flying by you one after the other, and you leave with a head full of information, perspectives and contacts. Now, Im going to share some of t…

1
Unplug Your Content! 10 Tips for Promoting Over-50 Fitness in the Real World. 12:58

1y ago12:58

12:58

The internet, social media and emails are great ways to spread content about your business, of course. But don’t forget about the real world. On today’s episode of the Optimal Aging podcast, I’m going to share 10 ways to get your content out to the community IRL – in real life, as the kids say, haha. Not INSTEAD of using the internet, social media …

1
Jacked at 60? One Man’s Amazing Transformation and What It Means for Marketing Fitness after 50. With Rami Odeh. 33:42

1y ago33:42

33:42

Fitness industry veteran Rami Odeh shares the story of his physical transformation from an ultramarathon runner to a rippling weightlifter. He spent the year leading up to his 60th birthday packing on muscle, getting lean, and popping a major six-pack. And he’s a big proponent of strength training for people over 50 as a key to health, fitness and …

1
Our 100th Episode! Celebrate with 10 Highlights from Leaders in Fitness over 50 28:11

1+ y ago28:11

28:11

Celebrate our 100th anniversary with 10 inspiring and educational clips from guests about various aspects of marketing fitness to people over 50. Dan Ritchie of the Functional Aging Institute Scott Michelle of Orange Shoe Fitness Ray Glier of Geezer Jock Lindsay Valdosta Amy Lang Rick Mayor of Alloy Personal Training Franchise System Selene Yeager …

1
Help Fitness Clients over 50 Write Their Own Hero’s Journey: It’s Not About You 18:19

1+ y ago18:19

18:19

Who should be the focus of your fitness business? Is it you, the owner? One of your trainers? The client? Before we get to that, let's discuss a storytelling model that's been the roadmap for countless books, movies and shows -- and more -- throughout time. This storytelling model is called The Hero’s Journey. It’s the basis of countless novels, pl…

1
The Walk of the Called/ Guest Bishop Don Carpenter 30:55

1+ y ago30:55

30:55

Interview with Bishop Don Carpenter with 60 years of ministry experience. We unwrap 2 Peter 1:10 making your calling sure. Attention: What is this? Activation: Then what? Assignment: Doing it. guest contact: www.doncarpenter.ca Connect with us today@ Websites: www.ihimtv.com , www.agapeacf.com, www.theleadersforge.com Social media: LinkedIn: Matt A…

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Amy Carver Podcasts

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