Keeping Your Coaches - Business of Fitness #69


Manage episode 240082204 series 21635
By Mike Bledsoe and Barbell Shrugged. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

He’s back everybody! M.D.V (Matt DellaValle) is a seasoned guest and co-host of the Business of Fitness Podcast. MDV is the Chief Fitness Officer at NCFIT, managing all fitness, coaching, and programming operations worldwide for the company. Over the past decade, MDV's journey has taken him a few different directions—coaching at some of the best gyms in the biz (CFNE, Reebok CrossFit ONE, CrossFit ONE Nation & NCFIT), leading seminars as part of CrossFit HQ Staff, and managing fitness partnerships for Reebok INTL. Before all this fitness stuff, MDV earned his law degree from William & Mary Law. He is passionate about coaching, fitness, and American traditional tattoos.

Today is all about coach retention and best practices for staff satisfaction. From paygrade and bonuses/incentives to creating culture and building rapport, today’s episode shares what we’ve learned about employee gratification over the last 11 years at NCFIT. Fitness aside, anyone in the service industry has a takeaway or two from today’s show. Sit back, relax, and enjoy!

Minute Breakdown:

0—10: Creating a culture to keep your coaches

10–20: Paying for performance: Financial incentive and benefit packages

20–30: Honest communication about expectation and trajectory

30–40: Cultivating passion, purpose, programming, and a coach’s development

40–50: Leading by example and building bonds

Check out our latest episode with MDV:

Contact MDV:

Find MDV on Instagram: @m.d.v_

Connect with Jason at @jasonkhalipa

Work with Jason and the NCFIT Collective Crew at


Show notes:

------------------------------------------------------------------------------► Subscribe to Shrugged Collective's Channel Here

📲 🎧 Listen to the audio version on the Apple Podcast App or Stitcher for Android Here-

Shrugged Collective is a network of fitness, health and performance shows that help people achieve their physical and mental health goals. Usually in the gym, but outside as well. In 2012 they posted their first Barbell Shrugged podcast and have been putting out weekly free videos and podcasts ever since.

Along the way we've created successful online coaching programs including The Shrugged Strength Challenge, The Muscle Gain Challenge, FLIGHT, Barbell Shredded, and Barbell Bikini.

We're also dedicated to helping affiliate gym owners grow their businesses and better serve their members by providing owners tools and resources like the Barbell Business Podcast.

Find Shrugged Collective and their flagship show Barbell Shrugged here:






737 episodes