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Are you the magical, overachiever but it seems no matter how much you achieve, obtain, or have this picture-perfect life… yet, you feel empty on the inside? Well, this podcast is here to support you in activating, educating, and empowering the over-achiever to learn how to create your fairytale life. We support you with clarity on your purpose, emotional intelligence, emotional mastery, relationship clarity and mastery, spiritual connection, digital marketing & sales, and manifestation! We o ...
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The Innovative Agency is a podcast that exists to help marketing agency leaders answer the question: “What’s Next?”. How are agencies staying on the cutting edge of marketing trends? How are they adapting their businesses to meet new business challenges in the agency world? Hosted by marketing law and intellectual property lawyer Sharon Toerek, we’ll talk with agencies who are at the cutting edge of innovation and industry experts who have a front row seat to the practice of innovation in to ...
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Be Bold Begin

Christina Barsi

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A podcast about connecting with your inner-wisdom & creative power to Begin Boldly living and creating from alignment. Our host Christina Barsi, talks with guests who share their transformational stories & practical tools so YOU can be inspired to take YOUR next steps towards a more authentic life. Barsi also shares her own tools, techniques and learnings from her Intuitive Creators™ Methodology, which incorporates Kaizen-Muse Creativity coaching techniques, Energetics and Spiritual Connecti ...
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Jordan Murphy is a 15 year old British singer-songwriter and aspiring actor. He has 2 studio albums, self - titled and his latest album In You’re Eyes, he is a high school drop out with dreams. All you have to do to be his friend is sit, relax and listen. Age - 15 (21 April 2009) Copyright ©️JordanMurphy 2024 All Rights Reserved.
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Intro In this episode of The Innovative Agency Podcast, host Sharon Toerek discusses the challenges agency owners face in streamlining their business operations to drive profitability and efficiency. She is joined by Alane Boyd from Workday Ninja, who shares insights on agency workflow optimization. Alane highlights the common pain points agencies …
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Intro In this episode of The Innovative Agency Podcast, we discuss the importance of understanding the legal landscape in agency operations with expert Melissa Moriarty from VaynerX. They explore the idea of treating legal as a profit center and emphasize the need for legal to be seen as a partnership within agencies. Listen to explore how legal co…
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Join us on this episode of The Innovative Agency as we sit down with Tudor Dumitrescu, Founder of TANDA Digital. Tudor shares his transition from agency owner to a trusted advisor for other agencies, revealing unique insights into business development and personal branding that every agency leader needs to hear. What you will learn in this episode:…
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Intro Navigating client contracts can be daunting for agency owners. In this episode, join me, Sharon Toerek, and my colleagues from Toerek Law, as we tackle the most common and challenging questions about Master Service Agreements (MSAs), intellectual property rights, and other pivotal legal aspects that impact daily agency operations. What you wi…
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Intro In this episode, Jeff Swartz, Founder of Ethic Advertising Agency, joins us to discuss the fundamentals of successful agency collaborations. Jeff shares his expertise on building trust and setting clear expectations in agency-client relationships, which is essential for navigating agreements and metrics effectively. Our discussion highlights …
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Intro In this episode, we dive deep into the transformative power of creativity in the agency space. We’re joined by Tom Shapiro, CEO of Stratabeat, who shares his insights on leveraging creativity not just in campaigns, but across all facets of agency operations. Through this conversation, you will discover how breaking the creative mold can prope…
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Today, Sharon Toerek delves into the critical intersections of Artificial Intelligence (AI) and legal considerations in the marketing agency landscape. Drawing from her experiences and discussions at recent industry conferences, she shares key strategies and legal insights that every agency leader needs to navigate the evolving digital environment …
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AI + Your Agency: Balancing Risks with Reward, with Sharon Toerek Intro The host of The Innovative Agency, Sharon Toerek, Founder of Toerek Law, sits with us in today’s solocast to unravel the complexities and dual-edged nature of Artificial Intelligence (AI) in the marketing world. As we explore the transformative effects of AI on agency operation…
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Intro In this episode, Colleen Gallagher, CEO of OnWrd & UpWrd, reveals how her agency carved a niche in helping trade associations become industry leaders. Colleen shares several valuable lessons on using transparency and clear pricing strategies to not only attract the right clients but also to ensure agency growth and profitability. What you wil…
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Intro In our latest episode, we sat down with Atiba de Souza, known as the Video Content Superman, a master connector in the marketing world. Atiba discusses his dynamic approach to leadership within his video marketing agency, blending his deep understanding of relationship-building with effective team management to drive business success. What yo…
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Intro Join us on The Innovative Agency as Diane Strand, an award-winning Executive Producer and visionary in workforce development in the arts, dives into the transformative role of video in marketing. With a rich background from JDS Studios to TV production, Diane shares profound insights into evolving video marketing strategies to meet modern dem…
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Intro In this episode of The Innovative Agency, we're joined by Lee Black, Founder of Antilles and a leader in SEO and digital marketing strategies. Lee shares his expert insights on the transformative impact of integrating video production into SEO practices, setting new standards in content creation. What you will learn in this episode: How AI an…
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Intro In this episode, we are joined by Alex Oliveira, Founder and CEO of Prediq, a lead generation agency, to discuss the state of lead generation and the importance of collaboration between marketing and sales teams. He explores strategies to bridge the gap between marketing and sales teams for optimal results in the agency world. What you will l…
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Intro With the digital landscape moving at the speed of light, it can seem like a maze of evolving technologies. In this episode of the podcast, we welcome Deirdre McGlashan, CMO of BrandGuard, to explore the intersection of AI technology and brand governance. She sheds light on how marketing agencies must adapt to maintain brand integrity and stay…
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Intro Today’s episode features Solomon Thimothy, a highly accomplished entrepreneur who emphasizes the significance of thinking big and aiming for 10x growth rather than settling for 2x. The conversation highlights the role of agency owners in shaping the vision for their businesses and challenges them to expand their thinking about growth strategi…
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Intro Today we’re discussing the importance of SEO and SEM for marketing agencies with guest Michael Fleischner, Founder of Big Fin SEO. We dive into the topic of agencies needing to stay current with SEO strategies to attract the right clients. The conversation also explores how agencies can prioritize their own SEO efforts to make a strong impact…
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Intro On this episode, we’re discussing the evolving landscape of social media and its impact on agency strategies with guest Lisa Nicholls, Founder of Tira! Strategies. Lisa delves into how AI is influencing content creation and execution on social media platforms, highlighting the need for agencies to adapt their strategies accordingly. The conve…
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Intro In this episode, Gregory Rosner demystifies the basis for strong sales procedures and highlights the importance of aligning marketing and sales efforts within client organizations. He emphasizes the need to refocus sales strategies and steer away from solution-based selling. This conversation offers immense insights on improving client counse…
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Intro Today, we’ve invited Kurt Kleidon to discuss the significance of celebrating creativity and participating in award cycles within the marketing industry. He explores the value of pursuing awards, the cynicism surrounding them, and their overall impact on agencies. Kurt also shares his experience with the Addy Awards and sheds light on the effo…
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In today's episode of The Innovative Agency Podcast, we talked with the visionary Nicole Mahoney, the Founder of Break the Ice Media, a PR and digital marketing agency specializing in the travel, tourism, and hospitality industry, and also serves as the CEO of Travel Alliance Partners. Nicole joined us to share the game-changing impact a dynamic vi…
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Intro Today's episode of The Innovative Agency dives into the importance of account management skills for agency owners and leaders. Our guest, Jenny Plant, discusses the common focus on new business rather than nurturing existing client relationships. By listening, you will discover why caring for current clients is crucial for agency success. Wha…
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Intro Today on the Innovative Agency Podcast we welcome Steve Mudd from Talentless AI. He shares his insights on how AI can be adopted by marketing agencies, setting the stage for a conversation about the risks and benefits of this evolving technology and how agency owners can navigate them. He also talks about the content creation tools offered by…
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Intro Today we’re joined by Jim Scott, CEO and Co-Founder of Mono, an award-winning agency in Minneapolis. The conversation explores agency culture as well as Mono's accomplishments and the hard work that led to their recognition in the industry. Through this episode, expect to learn how to leverage business partnership, scale your agency’s culture…
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Intro In this episode, Jhana Li discusses the importance of efficient operations for marketing agencies. She highlights how effective operations can be a competitive advantage and shares insights from her experiences working with small to midsize agencies. Jhana emphasizes the fact that operations should not be seen as a burden or a hindrance, but …
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Intro In this episode, Tory shares her perspective as a woman in the industry and how she felt disconnected from the traditional advice given to entrepreneurs. She challenges the notion that success is only achieved through sacrificing oneself and emphasizes the importance of finding fulfillment along the way. What you will learn in this episode: T…
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Intro We invited Joe Koufman from Setup to discuss the misconceptions agencies have about the client-agency match process. He emphasizes the importance of chemistry in client-agency relationships and also shares his criteria for pursuing new business while highlighting the need for agencies to demonstrate their desire to win a client's business. Tu…
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Intro In this episode of The Innovative Agency, Kurt Uhlir discusses how agency leaders and owners can get unstuck and propel their businesses toward the next phase of growth. Kurt shares his insights on the role of leaders in motivating their teams and emphasizes the impact that individual agency leaders can have on the overall success of their or…
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Intro Today we’re joined by Jacob Beckley, the Executive Vice President of Technology, Product, and Innovation at Fusion92. He discusses how innovation is often misunderstood and how it can be applied in various ways to solve problems for agencies and clients. The emphasis of today’s conversation is on the importance of cultivating a culture of inn…
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Intro In our latest episode we welcome David DeMuth, Chair and CEO of Doner Partners Network. He explores the topic of relevancy for agencies in today's landscape. David shares insights and discusses the role agencies play in serving clients, consumers, commerce, and culture. What you will learn in this episode: How to remain relevant in the agency…
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Intro Today we’re speaking with Darian Kovacs, the Founder of Jelly Marketing, a certified Vancouver based SEO company. We discuss the importance of leveraging your agency's knowledge to create new revenue streams. Darian shares his experience of starting Jelly Academy, a platform that offers courses and training based on their expertise. Tune in t…
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Intro We’re joined by Jason Zotara from Ten26 Media to discuss the impact of agency work through the lens of social impact and sustainability. We explore the creative ideas that agencies bring to their clients and how it goes beyond just metrics, changing the economic picture and culture. This conversation highlights the importance of focusing on w…
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Intro Today we’re talking with Juliana Marulanda, founder of ScaleTime, about the challenges and strategies for scaling marketing agencies. She discusses the importance of avoiding burnout and finding a balance between growth and scaling. Juliana also shares her expertise in helping agencies navigate the journey of scaling and offers insights from …
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Are you finding yourself in a place of “in-between”? It may be fueled by new realizations, new priorities, new creative ideas or heart-messages, or something just emerging that needs more space to develop clearly... This process can look differently depending on what is needed. You may be experiencing burnout, you may be going through some healing,…
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Jennifer didn't grow up with an easy life she came from drugs, guns, and gang violence. She became a single mom of four kids and had to figure this life out. Within five years she had a $500k home and making a six-figure-a-year salary. She became a top producer in the mortgage industry but lost it all in 2010 and had to rebuild. In this episode, we…
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Intro In this episode of The Innovative Agency, Mike Maynard of Napier discusses the challenges and opportunities of working with enterprise-sized clients. The discussion is about the unique concerns that arise when dealing with these clients and the time-consuming nature of negotiating contracts with them. Tune in to gain ideas for operating and g…
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"Trusting the process" when life gets real and resources get low...is one of the hardest things to do. It's also the time when we actually NEED to trust the process the most. SO MANY OF US are in a place of transition, transformation and rebuilding. Myself included. In this episode I share with you what my process has REALLY been like during my tim…
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Intro In this episode of The Innovative Agency, Shaun Clark, co-founder and CEO of High Level, explores why his company decided to focus on building a community for their customers and the benefits it brings. Tune in to learn more about the power of community in the agency industry. What you will learn in this episode: The value of growing your com…
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Do YOU have a wellness strategy? It is almost October which happens to be Emotional Wellness month. I joined Jesse Torres, host of the Hack My Business podcast, along with another guest Beth Bloom to discuss our definitions and processes for wellness, particularly in relationship to being in business. Wellness does NOT have to look one certain way …
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Intro In this episode of The Innovative Agency, we welcome Garrett Garcia, President of PPK, to discuss the challenges and strategies of attracting and retaining talent in the agency world. He explores the importance of having a team-focused philosophy and how it can drive success. What you will learn in this episode: How revolving doors in agencie…
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