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Keeping it True Bayou! is a show committed to following the most important stories and updates regarding the sports teams in Louisiana who might not get the coverage of our professional or major college teams. With a look at the Group of 5, FCS, D3 and NAIA programs in the state we make sure a push towards a playoff bid or conference championship is covered from the start. We also make sure to bring news on the growing FPHL Hockey and MLR excitement to the program as these sports take off fo ...
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Welcome to Amend & Progress, a podcast from Vodori designed to help you improve the material review process at your organization one day at a time. We’re focused on providing novel insights, actionable best practices, and expert perspectives to change how you think about and approach material review.
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Join host Alistair Poole on his journey through the statistics of North America's professional rugby scene. From stats-based power rankings of every team in the league to deep dives on the importance of scrums, this show aims to leave no number undiscussed. Comes out weekly during the season, and monthly in the offseason.
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Welcome to Pharma Launch Secrets, a podcast by Evermed. We host honest, direct, actionable conversations with world-leading pharma launch experts that will help you stay up to date with trends and strategies to help you launch your product successfully.
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K-State vs Tulane Deep Dive, Checking in with the Cajuns & Warhawks + Our favorite FCS games of Week 2
22:18
22:18
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With a Ranked opponent coming to Uptown Tulane is in a position to return to the top of the group of 5. K-STATE is looking for an opportunity to get ready for Big 12 play but if Tulane wants a shot at the playoffs a win in one of the next two games is non-negotiable. As the Green Wave celebrate the 10th anniversary of Yulman Stadium head coach Jon …
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22: Best practices for reviewing and approving digital content with Elizabeth Calderon, Customer Success Manager at Vodori
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20:38
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Elizabeth Calderon, Customer Success Manager at Vodori, joins Amend & Progress to talk about best practices for reviewing and approving digital and web content. The conversation covers topics including: identifying common pitfalls in the content review process importance of team-wide process guidelines effective steps for quality checking content K…
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Louisiana FBS Group of 4 Preview. Is Tulane or ULL the real playoff dark horse? LA Tech on the rise?
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This episode is a season preview for all four of Louisiana's group of 5 teams. We start in the Sunbelt with ULM and Louisiana. With a new coach The Warhawks look to steady the ship and start the pathway to competing in the conference. With a transfer Quarterback and new pieces on the offensive side of the ball will the schedule facilitate a path to…
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Louisiana FCS Football Preview Show, Mcneese at Tarleton St Preview and Prediction for Week 0
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29:12
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On this episode we look into the 6 FCS schools in Louisiana as football season gets underway. With Grambling and Southern ushering in new coaches the SWAC will bring a new level of competitive intensity. The defending Southland Conference Champions were picked to defend at media day, but is Nicholls truly ready to climb the rankings with a brutal e…
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21: Key takeaways from implementing MLR systems with Lesly Marban, CEO & Founder of Diberin Solutions
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Lesly Marban, Founder & CEO of Diberin Solutions, joins Amend & Progress to talk about implementing MLR systems into global enterprises. The conversation covers topics including: Reassessing current processes to identify pitfalls Building a coalition to manage change Setting benchmarks to measure the system’s impact Key timestamps: 0:00 - Intro 5:4…
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20: Clip show: Highlights reel from past episodes
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20:59
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In this episode, host Annalise Ludtke takes a trip down memory lane, highlighting some of our most popular Amend & Progress episodes to date. Tune into this latest episode to catch up on what you might have missed. This conversations cover a range of topics including: Promotional review goals with Anne Swearingen, CEO of 6 Tangerines Consulting (1:…
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19: Global strategies, local Impact: Managing promotional content across geographies
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18:51
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Kristen Mezzano, Senior Manager Account Management at Vodori, joins Amend & Progress to talk about managing promotional content across geographies. The conversation covers topics including: Challenges of a global-to-local content model Best practices for effective implementation Advantages of leveraging software solutions You can watch this episode…
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Donna Bonarrigo, Managing Director of Trovare Pharma Solutions, joins Amend & Progress to talk about building out commercial tech stacks at life science organization. The conversation covers topics including Key systems or capabilities that make up best in class commercial ecosystems Considerations for implementation and integration The importance …
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17: How to use data to improve the MLR review process
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Jessy Horrell, VP of Customer Success at Vodori, joins Amend & Progress to conduct a real-time analysis of promotional review process data. The analysis covers data sets such as: Key performance metrics such as average job duration, average review duration, average days incorporating feedback, and average number of circulations MLR reviewer speed a…
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Alana Goodman, Program and Operations Lead at Decisive Consulting and Stephanie Taubin, Founder & CEO at Taubin Collaborative Solutions, joins Amend & Progress to talk about all things modular content. The conversation covers topics including: Where modular content stands today and how the industry is pursuing modular content Specific consideration…
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Anne Swearingen, CEO at 6Tangerines Consulting, joins Amend & Progress to talk about department or role-specific reviews of promotional materials (i.e. legal only reviews). The conversation covers topics including: When organizations can consider using these types of reviews Benefits and key considerations to take into account before implementing d…
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14: Improving alignment between brand and medical affairs teams
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21:39
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Grace Macalino, Scientific Strategy & Medical Affairs Consultant, joins Amend & Progress to talk about how to improve the alignment between brand and medical affairs teams at life science organizations. The conversation covers topics including The current state of the relationship between brand and medical affairs, including 2024 trends and impacts…
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13: How to achieve excellence in holistic content operations
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Alana Goodman, Program and Operations Lead at Decisive Consulting, joins Amend & Progress to talk about holistic content operations. The conversation covers: The definition of holistic content operations, and how this varies from different industry definitions or points of view How to achieve excellence within content operations Best practices for …
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12: Converting medical and scientific information into promotional claims
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35:40
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Dr. Joe DiCapite, Director of Strategy for UK/Europe at Vodori, joins Amend & Progress to give a step by step overview of converting medical and scientific information into claims. Seven steps to converting medical and scientific information into promotional claims The impact that design and layout has on claim meaning and context The importance of…
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11: The who, what, when, where, and why of promotional review meetings
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Lauren Walker, Sr. Manager of Customer Success at Vodori, joins Amend & Progress to talk about all things promotional review meetings. The conversation covers topics including: Review meeting purpose, cadence, and ownership The importance of pre-work Best practices to improve meeting facilitation and collaboration You can watch this episode on Vodo…
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Niki Drelicharz, VP of Product Management at Vodori, joins Amend & Progress to talk about the intersection of AI and the material review process. The conversation covers: How the industry and Vodori’s customer base is responding to AI Vodori’s perspective on how AI will fit into the material review process How we anticipate AI will show up in the m…
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09: Working better, together, with agencies
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Anne Swearingen, CEO of 6Tangerines Consulting, joins Amend & Progress to talk about improving the relationship between life science teams and agencies. The conversation covers: How to set agencies up for success, including sharing key information and documentation Considerations for incorporating agencies into the material review process How organ…
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08: MLR review system ownership: tips for success
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23:04
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Lindsay Magera, Customer Success Manager at Vodori and Anne Swearingen, CEO of 6Tangerines Consulting, joins Amend & Progress to talk about MLR review system ownership. The conversation covers topics including What system ownership looks like at various organizations Tips for being a successful system owner Best practices for navigating decisions o…
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07: Team management best practices for promotional review teams
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21:42
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Anne Swearingen, CEO of 6Tangerines Consulting, joins Amend & Progress to talk about managing promotional review teams for optimal performance. The episode covers: Common MLR team issues Best practices to improving team performance How and why focusing team management and performance impacts the material review process You can watch this episode on…
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Scott Rovegno, CEO and Co-Founder of Vodori, joins Amend & Progress to talk about four of Vodori's perspectives heading into 2024 and beyond. The conversation covers topics including: Content volume: More content, faster, is not the end game AI: How Vodori is thinking about incorporating AI into the material review process Best practices: Why Vodor…
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05: How to create and maintain content quality standards
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Anne Swearingen, CEO of 6 Tangerines Consulting, joins Amend & Progress to talk about creating and maintaining content quality standards within life science organizations. In this episode, you'll learn: How different organizations think about and define content quality The relationship between content quality and material review How to set content …
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Rina Newton, Co-Founder of Code Clarity, and Dr. Joe DiCapite, Vodori's Director of Strategy for UK and Europe, joins Amend & Progress to talk about the 2024 ABPI Code of Practice. In this episode, you'll learn: What the ABPI Code of Practice is and how it differs from other types of industry regulations How the ABPI Code of Practice undergoes upda…
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03: Collaboration tips for changing MLR teams
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14:42
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Lauren Walker, Sr. Manager of Customer Success at Vodori, joins Amend & Progress to talk about improving collaboration within material review teams that are changing (hiring, turnover, scaling, etc.). In this episode, you'll learn: Why focusing on collaboration is important to the material review process The importance of focusing on getting to kno…
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02: Common audit pitfalls and strategies for success
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26:48
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Dr. Joe DiCapite, Vodori's Director of Strategy for UK and Europe, joins Amend & Progress to talk about all things audits. In this episode, you'll learn: Common pitfalls during audit responses Strategies to encourage audit readiness at your organization Best practices for working together as an audit team You can watch this episode on Vodori's YouT…
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01: How to set, measure, and adjust promotional review goals
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Anne Swearingen, CEO of 6Tangerines Consulting, joins Amend & Progress to talk about goal setting for promotional review teams. In this episode, you'll learn: Why goal setting is important The types of goals to consider setting (both at the process and team level) How to measure and report on goals The importance of flexible goals and goal iteratio…
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How Indegene Uses “Hybrid” Go-To-Market Model to Help Orchestra Omnichannel Pharma Launches for Their Clients
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar speaks with Nancy Phelan, senior VP at Indegene. They cover the following topics: Hybrid model: Taking the best of face-to-face and powering it with digit…
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Greatest Hits: A Look Back on Five of the Best Pharma Launch Secrets Episodes
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide Over the last year, we have been honored to delve into the intriguing world of pharma launches, engaging with some extraordinary guests and gathering valuable insights from their …
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AI-Powered Compliant Content Creation at Scale: How Far Are We From Using Modular Content and Technology to Radically Transform Content Marketing in Pharma
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar speaks with Diana Lee, Co-Founder and CEO of Constellation Software Inc.. They cover the following topics: Why do top creative talents get frustrated when…
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“Professors in the Hot Seat,” Novo Nordisk, Medical Education, and Pharma Launches: How the KOL Interview Format Unleashed Repeated Engagement and Education for Novo Nordisk
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30:34
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar speaks with Jens Øllgaard, Head of Education, Novo Nordisk Denmark. They cover the following topics: Why is there no “Zoom fatigue”, only bad content? Sta…
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US Launches: How to Use Media Channels, Ads, GPT, Endemic, and Non-Endemic Channels to Be Relevant From Day 1 and Drive a Successful Launch
37:43
37:43
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar speaks with Kelly (Lundquist) Millett, SVP and Head of Health Strategy at Havas Media Network. They cover the following topics: Linear adoption Rx funnel …
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Content, GPT, MLR, and Medical Affairs: How to Make Medical Operations Future-Ready and Lead with Trust, Scientific Evidence, and Omnichannel?
37:18
37:18
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar speaks with Sameer Lal, SVP at Indegene. They cover the following topics: Content repurposing: why and how can it unlock massive amounts of content needed…
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Medical Societies and Pharma: Unleashing Blockbuster Launches Through Partnerships and Medical Education
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Neal Kovach, Global Chief Commercial Officer at the American College of Cardiology. They cover: 56.000 members of ACC worldwide, and why are …
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Binge-Worthy Content Experiences for HCPs: Why They Are the Key to Engaging HCPs in the Post-COVID World
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42:59
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar speaks with Randy Frisch, Chief Brand Officer and Co-Founder at Uberflip. They cover the following topics: Content Experience: why 80% of content is never…
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Omnichannel and CDP (Customer Data Platforms): What Every Pharma Marketer Needs To Know About Using Data To Enable Seamless Customer Experience, Drive Engagement, And Lift Rx
45:34
45:34
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar speaks with Nirmal Vemanna, Senior Product Manager of Pharma at Tealium. They cover the following topics: What is a Customer Data Platform (CDP), and how …
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A Conversation With The Havas Team: How to Use Omnichannel and CX to Succeed With Launches in 2023 and Beyond
39:48
39:48
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Richard Shaffer, Associate Managing Director at Havas, Pat Thistlethwaite, Chief Experience Officer at Havas, and Tara Stewart, Managing Dire…
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Modular Content: How to Use It Effectively to Accelerate Pharma Launches and Drive HCP Behavior Change
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Noah Workman, Associate Managing Director of Content Strategy and Activation at Havas Health & You. They cover: How can modular content help …
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Launching with Influencers: How to Leverage KOLs, DOLs and New Channels to Engage Healthcare Professionals Authentically During Your Product Launch
44:33
44:33
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Brian Kaiser, Executive Vice President and Head of Strategy at Klick Health, as well as Thomas Engstrom, Global Group Director of Influencer …
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CX and Pharma Launches: Why Superior Clinical Data is Not Enough Anymore to Win Pharma Launches and How to Strategically Leverage Customer Experience
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43:50
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by AJ Triano, EVP of Customer Experience Practice at Syneos. Some of the things you’ll discover in this episode: Where should a brand director s…
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Omnichannel and Medical Affairs: What’s the Future?
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37:40
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Karen Batoosingh, VP of Medical Communications Strategy and Execution at The Anthill Agency. They cover: Modular content: How can Medical Aff…
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23 Years Later: The Co-founder of Indegene Shares How Life Sciences Companies Reimagine Commercialization in 2023 in the Digital-First Reality
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Gaurav Kapoor, Executive Vice President of Indegene. They cover: The founding story of Indegene from five co-founders to 1,000+ employees and…
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Launch Planning in a Digital-First Reality: How can a Traditional “Reach and Frequency” Model be Adapted to an Omnichannel Future?
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Peter Marchesini, Senior Vice President at Indegene. They cover: The Cost of a sales rep visit in the US is $300-$400 - what is the digital e…
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The Power of Customer Experience: How Pharma Launches are Being Transformed, with Mark Makuch, SVP of Strategy at Havas Health CX
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37:11
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Mark Makuch, SVP of Strategy at Havas Health CX. They cover: What is Customer Experience (CX), and why are most pharma companies building CX …
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“Hidden Value” of Pharma Launches - Why All Pharma Companies Have It, How to Find It, and How to Leverage It
29:28
29:28
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Miriam Meeuwissen, Managing Director at Launch & Lifecycle Biopharma. They cover: What are the three critical components for value creation i…
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How Do Outdated FDA Regulations Affect the New World of Pharma Launches? With Dale Cooke, President of Philly Cooke Consulting
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- Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Dale Cooke, President of PhillyCooke Consulting. They cover: Just how outdated are the FDA regulations? What is the new normal when it come…
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Bridging the “Pharma-Startup Gap”: How Can Pharma Companies and Digital-Health Startups Work Effectively to Bring Products to Market Faster
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Naomi Fried, CEO and Founder of PharmStars. They cover: What is the Pharma-Startup Gap and how to bridge it? What are the three biggest mista…
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Search Listening: How One Billion Google Health Searches a Day Can Inform Pharma Launches with Julia Walsh, CEO of Brand Medicine International
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Julia Walsh, CEO of Brand Medicine International. They cover: How can pharma tap into patients' concerns when preparing a product launch? How…
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How to Use Video Content to Engage HCPs: Secrets From Other Industries with Chris Savage, Co-founder and CEO of Wistia
31:38
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Chris Savage, Co-founder and CEO of Wistia. They cover: How long should videos be to drive HCP behavior change? Why don't peer-to-peer videos…
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Pharma’s NEW Launch Machine: How CX, Data, Multiple $200M - $500M Launches, and Agility Come Together with Indraneel Mukherjee, Senior Principal, Commercial Strategy at IQVIA Strategy Consulting
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Indraneel Mukherjee, Senior Principal, Brand & Commercial Strategy at IQVIA. They cover: Why will new launches not be able to make up for the…
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How to Use Video Content to Reach and Engage HCPs While Driving Product Adoption - Learnings From Other Industries with Tyler Lessard, VP of Marketing and Chief Video Strategist at Vidyard
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Tyler Lessard, VP of Marketing and Chief Video Strategist at Vidyard. They cover: 4 Es of video: Why is video the future business driver? Why…
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First-in-Class vs Me-Too Launch Differences and the Role of Content, Hyperpersonalization, and Technology with Frank Dolan, Founder and CEO of ARSENAL
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Pharma/AOR Executives: Make sure you grab a complimentary copy of our 3-Step Guide To Using the Netflix-Like Content Hubs to Engage HCPs in 30-90 Days 👉 3-Step Free Guide In this episode, Bozidar is joined by Frank Dolan, Founder and CEO of ARSENAL. They cover: How are first-in-class launches distinct from me-too launches? Why is it so hard to acce…
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