Best Armand Farrokh Podcasts (2024)

1
Episode 289: Armand Farrokh, Founder of 30 Minutes to Presidents Club: Inbound Gets Me In the Game…but Outbound Gets Me to President’s Club 1:00:34

1h ago1:00:34

1:00:34

Armand Farrokh is the Founder of 30 minutes to President’s Club, the #1 media platform for sales. Armand provides insights, platforms, and frameworks used by some of the most elite, most successful sellers in tech today. Armand joined the show several years ago in one of the most downloaded episodes in show history. Today, Armand RE-JOINS the show …

1
232 (Sell) The Perfect Deal Negotiation Process (Armand Farrokh, 30MPC) 44:55

6d ago44:55

44:55

TOP ACTIONABLE SALES TAKEAWAYS: Act surprised and maintain confidence when faced with resistance on price; don't normalize discounts or concessions easily. Make each concession painful for the customer; show that every request comes with effort and negotiation, preventing them from expecting easy wins. Act as if achieving approvals for concessions …

1
236 (Sell) Asking Buyers Tough Questions to Avoid Deal Killers (Steven Bryerton, ZoomInfo) 39:38

2h ago39:38

39:38

FOUR ACTIONABLE TAKEAWAYS Gauge your prospect’s enthusiasm by asking where they fall on a scale from one to ten, providing more insight than a simple yes/no question. Ask your prospect what they discuss in internal meetings to tailor your pitch to resonate with their executive team. Avoid showing too much software to prevent prospects from associat…

1
Hall of Fame: Ryan Reisert Ep. 6 31:18

1h ago31:18

31:18

FOUR ACTIONABLE TAKEAWAYS Eat the frog by committing to prospecting first thing in the morning. Handle objections differently with a ledge (ledge > disrupt statement > ask). Handle ‘existing solution’ objections by offering value to keep the other guys honest. Get past gatekeepers with respect, giving specific value, and providing social proof. PAT…

1
235 (Lead) Habits of Highly Effective Sales Leaders (Jordan Chavez, Navan) 38:52

1h ago38:52

38:52

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Use calendar color coding to audit your time and ensure you're focusing on important tasks consistently Always be recruiting (ABR) - Regularly connect with potential talent on LinkedIn to build relationships before you need to hire. Designate specific days for different tasks - Monday for one-on-ones, Tuesday fo…

1
101. Unlocking Social Media Success and Brand Growth with Katy Dugal Simpson 31:51

2d ago31:51

31:51

Uncover the secrets to mastering your business's digital presence with our special guest, Katy Dugal Simpson – the founder of RADMarketing. Katy's journey from a marketing coordinator to launching her own successful business is a testament to the often-overlooked power of marketing. She shares invaluable insights on why marketing should be at the f…

1
Episode 288: Paul M. Caffrey, Sales Preparation Expert: 6 Habits of ELITE Performance 1:04:02

6h ago1:04:02

1:04:02

Paul M. Caffrey is leading a worldwide charge in helping develop ELITE salespeople…all through doubling down on Prepared Selling. Paul is a bestselling author, a wildly successful podcaster, an international speaker, and a coach to elite salespeople worldwide. He helps salespeople unlock the hidden habits of Elite salespeople that help them prospec…

1
234 (Sell) Keeping Your Deals Moving Forward With Discovery and Multithreading (Maddy Jackson, Weblow) 39:27

3h ago39:27

39:27

FOUR ACTIONABLE TAKEAWAYS Explore two types of impact with your prospect: hard metrics (e.g., hours spent, money lost) and soft impact. Address pain points in other departments to accelerate deals and improve win rates. Turn situations into problems by asking questions that highlight known pain points with competitors. If ghosted late in the deal c…

1
Hall of Fame: Talha Husayn Ep. 119 33:00

10h ago33:00

33:00

FOUR ACTIONABLE TAKEAWAYS Call your below-the-line org. contacts to gather intel that you can bring up when having above-the-line conversations. Try to get a direct referral to your target persona, next best would be “permission to mention X’s name”, next best would be using the information from X’s conversation when contacting the target. Use “[X]…

1
Sell Playbook: The Ultimate Cold Calling Masterclass 1:00:51

6d ago1:00:51

1:00:51

To celebrate the launch of our book on cold calling "Cold Calling Sucks (And That's Why It Works)" we've dropping this special playbook edition that covers (almost) everything there is to know on how to cold call. From handling objections to organizing your calendar, this episode has got it all. Pre-order a copy of our cold calling book and get it …

1
Episode 287: Tim Kight of Focus 3 — Elite Leaders Have Elite Leadership Systems 1:02:49

6d ago1:02:49

1:02:49

In memory of the late Tim Kight, who passed away in May after a courageous battle with cancer, we are honored to re-release our all-time favorite episode featuring him. Tim Kight was the founder of Focus 3 and a renowned leadership consultant with decades of experience helping organizations build positive cultures and improve performance. He worked…

1
233 (Lead) How to Interview Sales Reps and Avoid Mishires (Brooke Freedman, Chameleon) 38:57

4d ago38:57

38:57

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Sales leaders need to stop observing from the sidelines and actively participate in deals as player-coaches, even if they are CROs. Giving candidates extensive preparation materials for role plays allows for a more accurate evaluation of their abilities. Replaying specific parts of a role play multiple times can…

1
Hall of Fame: Will Padilla Ep. 129 29:38

7d ago29:38

29:38

FOUR ACTIONABLE TAKEAWAYS When asked for pricing early, give a range but hold the other key pricing details until you get feedback. If you’re getting ongoing buying objections, suggest that it may be too early to be talking. Get to the true objection when someone asks to be sent more information. Before giving any discounts, get clear commitment on…

1
Lead Playbook: Fixing Your Pipeline Problem 41:26

11d ago41:26

41:26

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Ensure there is a financial plan that walks through the pipeline conversion assumptions to keep your team and your partnering teams accountable Do not try and fix something that's working in order to compensate for low metrics, look at the indicating metrics and fix those Have Account Executives dedicate 20% of …

1
EP 100. A Journey of Self-Belief and Elite Success | Celebrating 100 Episodes 51:06

2d ago51:06

51:06

What if the key to unlocking your full potential lies in tuning out the noise and trusting yourself more? Join us for a special milestone as we celebrate the 100th episode of the Elite Achievement podcast! I am ecstatic to have my dear friend and past guest, Meredith Kasheta, by my side. Together, we delve into the essence of self-belief, the art o…

1
Episode 286: Rich Horwrath, Founder and CEO of the Strategic Thinking Institute - Strategic Leadership: Excellence is a Deviation from the Norm 1:03:59

8d ago1:03:59

1:03:59

Subscribe to our Youtube Channel and watch this episode here. Rich Horwrath is the founder and CEO of the Strategic Thinking Institute. For over 20 years, Rich has helped over a quarter of a million executive leaders worldwide develop their strategic thinking and planning capabilities. He’s helped create impact in businesses of all kinds as he help…

1
231 (Sell) Building Your Business Case from Day One (Spencer Ivey, Webflow) 39:04

13d ago39:04

39:04

FOUR ACTIONABLE SALES TAKEAWAYS During demos, connect features shown to insights gathered during Discovery. Address confusion promptly and facilitate discussions rather than relying on your Solutions Consultant. Make your effort visible to prospects when working on the business case. Let them know you're actively involved and invite collaboration, …

1
Hall of Fame: Stevie Case Ep. 175 38:05

14d ago38:05

38:05

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Burndown: Every day before the end of the month, make your team put all open deals in a spreadsheet with a two-line update. When you’re rolling out a methodology like command of the message, you can’t stop at the initial training. Every single new product launch needs to be trained in that framework, otherwise, …

1
230 (Lead) Enabling Sales Teams And Keeping Reps Accountable (Jason Bay, Outbound Squad) 38:08

19d ago38:08

38:08

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Hold regular one-on-one meetings, set public goals in team meetings, and use midweek check-ins to monitor and adjust prospecting efforts to ensure accountability and goal achievement. When implementing new initiatives, enlist team members who excel in those areas as champions. Their involvement and sharing of ex…

1
Episode 285: Valentin Radu, CEO of OmniConvert: The OBSESSION You Can’t Afford to Get Wrong 1:00:03

10d ago1:00:03

1:00:03

Valentin Radu is the CEO of OmniConvert. Valentin and his team help fuel growth of organizations in arguably the most important way: Increasing and MAXIMIZING customer lifetime value. Valentin and his team offer a number of ways to not just keep the customers an organization lands…but to optimize the lifetime value for every customer a team wins. T…

1
229 (Sell) Handling Cold Call Objections & Follow Up Strategies (Lylle Ryals, RocketReach) 32:56

20d ago32:56

32:56

TOP FOUR ACTIONABLE TAKEAWAYS Incorporate GIFs or Venn Diagrams in prospecting emails to capture attention effectively. When prospects mention a competing solution, ask how long they've used it and what prompted their choice to uncover their unresolved needs. Direct prospects back to email in voicemails; keep initial messages brief and contextual, …

1
Hall of Fame: Shay Keeler Ep. 160 38:39

22d ago38:39

38:39

FOUR ACTIONABLE TAKEAWAYS Monday morning opportunity hit list: create a list of opportunities that don’t have next steps or told you to call back around this time. If someone’s shopping competitors, plant landmines for them to ask for specific pitfalls during the competitive demo. When you’re waiting for them to finish the competitive evaluation, m…

1
228 (Lead) Managing Managers and Diagnosing Low Performance (JD Miller, Kantata) 41:29

26d ago41:29

41:29

FOUR ACTIONABLE TAKEAWAYS: Introduce frontline manager talent pulse meetings involving key stakeholders (yourself, frontline manager, HR partner, and sales ops) to comprehensively review both quantitative and qualitative seller performance data. Maintain frontline manager capacity at optimal levels (typically up to eight sellers per manager) to ens…

1
99. Building Your Team: Claire Myers' Guide to Strategic Hiring 47:01

1M ago47:01

47:01

Are you looking to expand your service-based business but feel overwhelmed by the hiring process? Unlock the secrets to effective recruitment with insights from Claire Myers Vitale, founder of Claire Myers Consulting. Claire shares her journey from Northwestern Mutual to establishing her own talent firm. Discover the challenges she faced and her pi…

1
Episode 284: Wesleyne Whittaker, Founder and Chief Transformation Officer at Transformed Sales: Developing Your Most Powerful Leadership Muscle 1:02:32

17d ago1:02:32

1:02:32

Wesleyne Whittaker is the Founder and Chief Transformation Officer of Transformed Sales. She’s a former chemist turned international sales leader of teams in very technical, complex sales situations. She helps leaders create systems to build teams that have predictable, sustainable success and move away from the approach of just work harder, cross …

1
227 (Sell) Building Champions Who Will Get The Deal Done (Joe McNeill, Influ2) 37:21

28d ago37:21

37:21

ACTIONABLE TAKEAWAYS Embrace Silence: Don't fear pauses in conversations. It's natural to take a moment to think about your next question or response during a conversation with a prospect. Setting Conditions for Progress: When faced with a contact unwilling to advance your connection, you have two options: Explicitly ask them what conditions need t…

1
Hall of Fame: Vin Matano Ep. 142 33:54

29d ago33:54

33:54

FOUR ACTIONABLE TAKEAWAYS Pick 5-10 accounts per week and focus all of your energy on them. That might look like sending emails Monday and Wednesday, then going multichannel on Friday. Use email as your hub and other channels as your spokes with your CTA on the other channels pointing back to your email. The email channel can get flooded; get creat…

1
Product Roadmap: Q3 2024 (Book launch, care package, 5 weeks of phones, host change) 20:40

1M ago20:40

20:40

Here's and update on our reflections from Q2 and what we have planned for July-September 2024 on 30 Minutes To Presidents Club. ❏ Cold Calling Sucks (And That's Why It Works) ❏ ➥ Get your Cold Call Care Package: https://30mpc.com/coldcall ➥ Sign up for the preorder release event on objections: https://tactics.30mpc.com/how-to-handle-any-objection-o…

1
226 (Lead) Identifying & Coaching Deal Blockers on Sales Teams (Levi Thomas, CaptivateIQ) 38:27

1M ago38:27

38:27

FOUR ACTIONABLE TAKEAWAYS: Review call recordings to gain insights into why deals are being lost, refining approaches based on observed best practices. Implement a weekly automated report that evaluates closed lost deals, identify recurring themes or challenges, which can then be addressed in trainings with the team. Customize training programs bas…

1
Episode 283: Josh Roth, VP of Revenue and Global Head of Presale at Pipefy: The Shift is Real 1:03:49

25d ago1:03:49

1:03:49

(0:00) "Here's What" (2:10) Intro (3:25) Special Interview with Josh Roth (45:07) "So What?" Subscribe to our BRAND NEW Youtube channel to get a special look at today's episode! Josh is the VP of Revenue and Global Head of Presales at Pipefy. His team is experiencing rapid growth and that’s par for the course with Josh. He’s an award-winning sales …

1
225 (Sell) Prospecting Technical Buyer Personas and LinkedIn Outreach (Robin De Vries, MongoDB) 33:30

1M ago33:30

33:30

FOUR ACTIONABLE SALES TAKEAWAYS When looking for intel on an account, consider reaching out to ex-employees for insider info Record simple videos, dont be corny, send them natively on LinkedIn Don't over-do personalization, weigh the cost/benefit of putting in extra work into your outreach All personas exist on LinkedIn, don't write it off as a pro…

1
Hall of Fame: Discovery Ep. 113 31:14

1M ago31:14

31:14

FOUR ACTIONABLE TAKEAWAYS Have a prep call with your champion before the demo. Identify who is in the room, what they want to get out of the call, and how past demos have gone. Connect what you’re selling to something that hits the P&L. Get one deep business impact, and tell one story that shows people that you can solve their problem. Get your pro…

1
224 (Lead) Running Sales Team Meetings That Actually Move The Needle (Armand Farrokh, 30MPC) 42:42

1M ago42:42

42:42

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS When you do a training introduce a topic then run 3 meetings to go deep on that topic, A.K.A. "The 1/3" Consider running team training on Fridays to give reps the weekend to digest and when there are fewer distractions The mantras of the Monday morning meeting, if it's the beginning of the month you're talking a…

1
98. Strategies for Alleviating Overwhelm and Cultivating Company Culture with Michèle Hecken 44:48

2M ago44:48

44:48

Could your childhood dreams hold the key to your current happiness and success? Join us as Michèle Hecken, an expert in guiding high-performing leaders, shares her insights on how reflecting on early aspirations can help business owners reduce burnout and align their personal aspirations with their business goals. If you’re wondering how to balance…

1
Episode 282: Chris Dyer, CEO and Co-Founder of People: Culture Isn’t an ART. It’s a SCIENCE. 1:02:09

1M ago1:02:09

1:02:09

Chris Dyer is one of the world’s top experts in Modern Day Team and Culture building. For 20 years, Chris served as the co-founder and CEO of People and helped change the game in how people built elite cultures. Chris has gone on to become a three time bestselling author, Top 50 Global Thought Leader, and highly sought after keynote speaker about o…

1
223 (Sell) Unconventional Approaches to Cold Calling (Matthew Mazankowski, Boomerang 31:59

1M ago31:59

31:59

Free Guide: 3 Tactics to Drive Mid-Funnel Deals to Close FOUR ACTIONABLE SALES TAKEAWAYS Do not spend excessive time researching when sometimes calling the account may be the fastest way to get information Be like the restaurant that is calling you to make a reservation to avoid no shows, send reminders, and set an agenda ahead of time When telling…

1
Hall of Fame: Kevin "KD" Dorsey Ep. 134 27:59

1M ago27:59

27:59

FOUR ACTIONABLE TAKEAWAYS PPI (Problem, Pain, Impact): Get agreement on a problem, understand the pain the problem causes, and identify what that means for the buyer and the business. Use bucket questions to get problem agreement. Weave the top 3 problems into your opening questions. When someone tells you what they want, restate it as a pain point…

1
222 (Lead) Coaching SDR Teams and SDR Leaders (Melissa Lui, AirGarage) 33:07

2M ago33:07

33:07

FOUR ACTIONABLE TAKEAWAYS Structure your SDR 1:1 as follows, start with their agenda and what's top of mind for them, then do a pipe review for accounts they intend to book, then review a good & bad call, finally talk about their career goals Set the expectation with your SDR they need to drive the agenda from onboarding onwards Do a SDR forecast b…

1
Episode 281: Bowen Moody, CEO and Co-Founder of Wonderway: Using AI to Become an ELITE Coach 57:09

1M ago57:09

57:09

Bowen Moody is the Co-Founder and CEO of Wonderway. Wonderway is an AI tool to help develop salespeople faster with Elite coaching and the RIGHT use of AI. Bowen works with sales teams all around the world helping teams successfully onboard teammates faster, ongoing adaptation and adjustment to stay in alignment with the markets and how they change…

1
Sell Playbook (Part 2): How to Structure an Effective Discovery Call (Nick & Armand) 27:20

2M ago27:20

27:20

FOUR ACTIONABLE SALES TAKEAWAYS Do 90 seconds of rapport building, launch off with a business related question that highlights you've done some research Set a PPO agenda, coving the purpose, plan, and outcomes of the call Ask the prospect why they took the call, if they don't give you a good answer offer them a high-level overview to anchor their e…

1
Hall of Fame: Ryan Reisert Ep. 118 34:38

2M ago34:38

34:38

FOUR ACTIONABLE TAKEAWAYS Use the 80/20 principle - if someone hasn’t picked up within 5 calls, start expanding your efforts in the other channels. Prioritize direct dials & operations (their job is to transfer you). Avoid gatekeepers when possible. Document your channel validation. For phones: direct vs operator, validated vs not validated, etc. F…

1
221 (Lead) Cloning Your Top Reps by Identifying What Good Looks Like (Kevin "KD" Dorsey) 35:51

2M ago35:51

35:51

FOUR ACTIONABLE TAKEAWAYS When working with reps and trying to help them improve, work backwards from what you want to the prospect to say then build what they need to do to get them to say that Coach forward vs. backwards, coach to prepare so that future performance will be better and they feel more prepared for actual scenarios approaching Have e…

1
Episode 280: Amy Siegfried, CEO and Co-Founder of Last Night's Game: Connection > Correction: Why Connection is a Skill Every Elite Leader MUST Develop 57:28

2M ago57:28

57:28

Amy Siegfried is the CEO and Co-Founder of Last Night’s Game. Amy and her team help millions of people worldwide build confidence, learn to develop connection and create meaningful collaborations. And the way she does it is really unique and really applicable to every single listener of this show: learning to use small talk as a way of creating imp…

1
Sell Playbook: How To Ask Discovery Questions To Uncover Business Problems (Nick & Armand) 37:36

2M ago37:36

37:36

FOUR ACTIONABLE SALES TAKEAWAYS Avoid interrogating the prospect with surface level questions, use vertical questions to get deeper and give meaning to your questions Try to avoid putting words into your prospect's mouth or leading them with stereotypical sales questions that make them feel trapped Aim to uncover the prospect's situation, problems,…

1
Hall of Fame: Chris Orlob Ep. 123 30:38

2M ago30:38

30:38

FOUR ACTIONABLE TAKEAWAYS Ask your inbound leads what prompted them to take the call. Start your calls with outbound leads by calling out that they might not know what you do and explaining the problems you solve. Then make the transition into discovery. Categorize buyers’ answers into problem language or solutions language. Buyers often answer “pr…

1
220 (Lead) Keeping Reps Accountable to Their Forecasts (John Sherer, Growth Assistant) 32:01

2M ago32:01

32:01

FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Do a bi-weekly "pipe squeeze" (pipeline review) with each rep share your screen and take notes as you go to save time & maintain control Discounts drive velocity, when a deal has stalled or there is no next step, use a manager email to see if a pricing incentive will move the close date Ask the same 5 questions …

1
97. The Mid-Year Goal Check-In: Transform Your Business with Goal Reflection and Strategic Recalibration 12:19

2M ago12:19

12:19

Welcome to an episode that's not just about reflection, but a reinvestment in your success story. Have you ever wondered why some businesses flourish at the end of the year while others flounder? This episode is your guide to the mid-year check-in for reflection and recalibration, specifically tailored for service-based business owners. I'll walk y…

1
Episode 279: Philippe Bouissou, Founder and CEO of Blue Dots Partners: Solving the Monday Morning Dilemma 1:02:20

2M ago1:02:20

1:02:20

Philippe Bouissou is the founder and CEO of Blue Dots Partners. Philippe and his team help learn about and leverage the power of alignment with their market.Today Philippe joins the show and shares a framework every leader will be glad they are introduced to. He de-mystifies the alignment process and shares stories and tactics that will help you ta…

1
219 (Sell) Skyrocketing Close Rates with Onsites (Michelle Cecil, Procore) 34:03

2M ago34:03

34:03

FOUR ACTIONABLE SALES TAKEAWAYS Recognize your SE and team members who help you on deals & onsites Call each attendee after a meeting to thank them for their time and ask them for their feedback When pitching an onsite be prescriptive about what's in it for your champion and close with "Do you think your team would be open to something like that" a…

1
Hall of Fame: Henry Schuck Ep. 146 28:55

2M ago28:55

28:55

FOUR ACTIONABLE TAKEAWAYS Don’t let the fear of breaking rapport prevent you from asking for the next step. Answer the yes-or-no questions and SHUT UP! Figure out their vision through discovery, then tell the story of their business in terms of how other world class teams use you to achieve it. Turn the CEO's team into your champions to get the ins…

Podcasts Worth a Listen

Armand Farrokh Podcasts

Podcasts Worth a Listen

Quick Reference Guide