Best Crystal Waddell Podcasts (2024)

1
Blogging Isn't Dead: Advice from Trio SEO's Steven Schneider 38:42

1d ago38:42

38:42

Send me a text! In this episode of the Simple and Smart SEO Show, I chat with Steven Schneider from Trio SEO. We discuss the importance of understanding the power of SEO and the transformation it can bring to a brand. Steven shares his journey into SEO, starting from blogging in college to building a successful SEO agency. Key points include: 1. Th…

1
SEO and Brand Building w/ Riverside.fm's Erika Varangouli 36:50

8d ago36:50

36:50

Send me a text! In this episode of the Simple and Smart SEO Show, I interview Erika Varangouli about SEO and its intersection with brand building. We discuss key insights into conversion rate optimization, the historic division between SEO and paid landing pages, and the holistic approach required to build trust and relevance for small businesses. …

1
SEO Reimagined: Owned Asset Optimization With Jonas Sickler 34:55

15d ago34:55

34:55

Send me a text! In this episode of the Simple and Smart SEO Show, I spoke with Jonas Sickler, a digital marketing analyst from Terakeet. We explored the importance of SEO evolving with AI advancements, emphasizing Owned Asset Optimization (OAO) as a strategy. 1. Businesses should control their narrative across all digital platforms to improve the a…

1
Build a Successful and Easy SEO Strategy w/Katlyn Paskorz 32:27

22d ago32:27

32:27

Send me a text! In this episode of the Simple and Smart SEO Show Podcast, I interview Katlyn Paskorz, the owner of KatydidPGH. We discuss her journey from an unfulfilling career in banking to becoming a WordPress designer and SEO expert for small business owners. Key points include Katlyn's transition to SEO, the importance of talking to customers …

1
SEO and Digital Marketing: Tips When You Don't Get the Job 8:06

25d ago8:06

8:06

Send me a text! Today I'll share insights from my interview with Josh Peacock from SEO for Hire and my personal experiences in the SEO job search. Key Takeaways: 1. Job Search Process Define what you want in a role and understand top performers' traits. This helps target positions that align with your strengths. Be honest on your resume and be prep…

1
How To Get Your SEO Dream Job W/ Recruiting Pro Josh Peacock 37:04

30d ago37:04

37:04

Send me a text! In this episode of the Simple and Smart SEO Show, I interview Josh Peacock, CEO of SEO for Hire. I get to ask him all sorts of questions about SEO recruitment, so you get an inside look at what the recruiting process looks like! Want to know the expectations of different SEO jobs and how much they make? (ME TOO!) We also talk about …

1
Google Said What? Google Algo Leak + SEO Squad Inside Look 15:07

1M ago15:07

15:07

Send me a text! Breaking news in SEO: The Google Algo leak! Join my FREE three-day SEO challenge for small business owners with websites. Breaking News: Leaked Google Document Great articles from Michael King from iPullRank and Rand Fishkin Highlights from the leak: - Google uses a "site authority index," contradicting their stance on DA - Google u…

1
More Changes In Search: 5 Top Takeaways For 2024 SEO 12:49

1M ago12:49

12:49

Send me a text! Today I'm sharing an overview of recent changes in search technology and what they could mean for SEO. 1. SEO Industry Updates: Chat GPT releasing a search engine? Not yet... Google's latest update with the "AI Overviews" (formerly known as "Search Generative Experience"). 2. Strategies for Adapting to The "New SEO": - Importance of…

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SEO For A Small Business: Inside My Small Group (SEO Squad) 11:52

2M ago11:52

11:52

Send me a text! Today we are Unlocking the Power of Brand Stories with Chat GPT In this episode of the Simple, Smart SEO Show, host Crystal Waddell (me!) shares insights from my SEO squad membership, focusing on creating compelling brand stories using Chat GPT. In this meeting, I'm guiding the group through a step-by-step process of leveraging cust…

1
Busting Outdated SEO Myths in 2024 with Crystal Waddell 31:33

2M ago31:33

31:33

Send me a text! In this solo episode of the Simple and Smart SEO show podcast, I'm debunking several common myths about SEO. I'm talking about: Why SEO isn't a quick-fix for sales, Why SEO can't sell a bad product, How SEO extends beyond just website optimization, Why SEO requires ongoing effort, When SEO should be integrated with other marketing s…

1
Leveraging SEO, Pinterest Strategies & Kate Ahl's Insights 3:55

2M ago3:55

3:55

Send me a text! In this episode of Follow Through Fridays, Crystal Waddell shares insights and takeaways from Kate Ahl. I recap user experience, SEO strategies, personal touches on Pinterest, and promoting pins. I also want to invite you to the Supercharge Your SEO three-day challenge. Welcome to Follow Through Friday Key Takeaways from Kate Ahl's …

1
The Truth About SEO and Pinterest Search in 2024 w/Kate Ahl 39:04

2M ago39:04

39:04

Send me a text! Today I'm joined by Kate Ahl, the CEO of Simple Pin Media and KateAhl.com! We talked about leveraging Pinterest for business growth Pinterest's constant changes Nuances of digital marketing and The Importance of sharing experience over advice. Navigating a business in the AI era? Kate shared that there are lots of uncertainty and ch…

1
Boosting Your Small Business with Smart SEO and Press Tips 8:32

2M ago8:32

8:32

Send me a text! It's Follow Through Fridays! I'm following up on a previous interview with Nicole Lewis! Check out my five key takeaways for getting press attention: enhancing product and service photography, leveraging collaborations, updating media pages, connecting with writers, and listing timely topics. I share a small success I experienced th…

1
How Do I Get Press For My Small Business? With Nicole Lewis 47:36

3M ago47:36

47:36

Send me a text! I spoke with Nicole Lewis, who shared advice on gaining press coverage without high costs. Nicole emphasized the importance of networking, showcasing quality products, and strategic contacts for media exposure. We discussed leveraging social media, providing valuable insights to publications, and timing pitches effectively. Nicole's…

1
How to Start a Podcast WIth No Money and No Audience 6:18

3M ago6:18

6:18

Send me a text! Join me as I brainstorm potential podcast ideas and narrow down the focus to build a community for my brand. Potential Podcast Ideas: Senior Night Podcast: I'll interview parents who have senior sports athletes in high school or college. Ordering a Senior Night Gift Guide: A private podcast guiding customers through the process of s…

1
Why Doesn't My Podcast Show Up In Search? w/Sarah Heeter 37:34

3M ago37:34

37:34

Send me a text! Meet Sarah K Heeter, a podcast expert and CEO of Podfox Media. Sarah's on the show today to walk us through leveraging podcasts and audio effectively. Connect with Sarah Podfox Media Big Brave Business Podcast LaunchMyShow.com Free Roadmap to Grow Your Podcast (Link coming soon!) My apologies again for my audio - I was having mic is…

1
Telling SEO Stories With Data: Crystal's Analytics Journey 17:58

3M ago17:58

17:58

Send me a text! Crystal Waddell shares insights on changing her business model, prioritizing health, dealing with stress, and learning from Nick Rubright. She also discusses the PIE project for women's basketball, staying updated and engaged with women's basketball, and exploring data visualization ideas. 00:00 Welcome to Follow Through Fridays! 00…

1
Link Building SEO for Entrepreneurs w/ Nicholas Rubright 34:59

3M ago34:59

34:59

Send me a text! Today's podcast features SEO link-building expert Nicholas Rubright, who shared insights on the importance of link building and PR strategies in SEO for business owners. *Please excuse my sound quality, I had a mic issue!*- Crystal Connect with Nick Linkedin Ranko Media Unique SEO Insights From Nick: SEO professionals who figured ou…

1
SEO from Scratch: How To Optimize A Website From The Start 12:52

3M ago12:52

12:52

Send me a text! Today I'm implementing the advice of Sara Jensen (Episode 110) optimization of websites, specifically focusing on SEO strategies and tips like: the importance of understanding your target audience and unique selling proposition and the benefits of team collaboration. I realized I needed to streamline my personal brand website and th…

1
Mastering SEO & Balancing Motherhood & Work w/ Sara Jensen 40:15

3M ago40:15

40:15

Send me a text! In my conversation with Sara Jensen from Brighter Messaging, we explored so much that impacts women-owned businesses: the dynamics of managing a digital marketing agency, the evolution from solo entrepreneurship to leading a team, and the essential role of SEO in website development. the untapped "Mom" workforce and how to EmpowerMo…

1
Leveraging SEO Marketing To Improve & Increase Website Sales 7:07

3M ago7:07

7:07

Send me a text! In this episode of Follow Through Fridays, I'm reflecting this week's episode with international SEO expert Sarah Presh. My takeways on iSEO: my current business model doesn't need to focus on international SEO. I rarely ship internationally. I COULD leverage Amazon fulfillment to explore international markets Could I experiment wit…

1
International SEO to Cross Internet Borders w/Sarah Presch 33:18

3M ago33:18

33:18

Send me a text! Navigating International SEO with Sarah Presch Today I'm joined by Sarah Presh from Dragon Metrics to talk about the unfamiliar nuances of international SEO. Sarah shares her journey from heading marketing and SEO at a company to starting her own agency and eventually preferring the employee path for its benefits and stability. Her …

1
Using SEO, Blogging & Affiliate Links To Grow Your Business 6:13

4M ago6:13

6:13

Send me a text! I discussed my experience with affiliate marketing through Awin for my Etsy shop, incorporating affiliate links into my blogs to boost sales. Additionally, I shared insights on indexing blog pages for better visibility on Google and highlighted my venture into creating unique physical products like battery-powered marquee letters fo…

1
Digital Products and SEO for Etsy Success w/Julie Berninger 43:21

4M ago43:21

43:21

Send me a text! This episode of the Simple and Smart SEO Show focuses on the potential of digital products on Etsy and the strategic approaches of SEO to drive sales. I'm speaking with features digital products and printables expert and co-founder of Gold City Ventures, Julie Berninger. Connect With Julie: Website Free Workshop Crickets to Cha-Chin…

1
Building Your Brand: Practical Strategies from this SEO Show 7:22

4M ago7:22

7:22

Send me a text! Maximizing Digital PR for Your Business with Follow Through Fridays In this episode of the Simple and Smart SEO Show Podcast, I review Wednesday's discussion with public relations expert Jane Hunt. Watch or listen as I create a media page for her website, collageandwood.com. I explain my process and offers a guide on how to make suc…

1
2024 SEO & Link Building: Benefits of Digital PR w/Jane Hunt 30:10

4M ago30:10

30:10

Send me a text! SEO In Flux: 2024 is the year of Google Updates and SEO changes. Stop Buying Links! Guest Jane Hunt, CEO and Co-founder of JBH, a digital PR and SEO agency, shares insights on the synergy between digital PR and SEO, the shift from content marketing to specialized digital PR, and the significant role of relevance and quality in backl…

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SEO Changes & Practical Website Updates | Follow Up Friday 4:41

4M ago4:41

4:41

Send me a text! In this Follow up Friday episode, hosted by Crystal Waddell, discussions revolved around recent developments in SEO, particularly Google's crackdown on Black Hat SEO techniques and the mass production of AI content for manipulating rankings. Crystal highlighted the importance of due diligence in SEO practices and shared insights fro…

1
No Crappy Backlinks! Smart SEO Strategies with Sophia Vega 34:14

4M ago34:14

34:14

Send me a text! Thinking about transitioning into an SEO career? Today I'm talking with Sophia Vega, an experienced digital marketer specializing in SEO. 1. Teachers make great digital marketing assistants. Sophia discusses her transition from a 15-year teaching career into digital marketing. Sophia learned about SEO and went back to school briefly…

1
I like my SEO Easy: Encouragement for Small Business Success 3:20

4M ago3:20

3:20

Send me a text! Today I talk about the impact of writing a blog article that wins traffic for your website. This is the senior night blog article I talk about in the episode. Interested in joining the SEO squad? Apply here! 00:00 Introduction and Recap of the Week 00:25 The Power of SEO and Content Creation 02:10 Success Stories: SEO in Action 03:2…

1
SEO, GPTs and Writing Content Briefs with Tom Winter 32:04

4M ago32:04

32:04

Send me a text! Leveraging AI for Content Writing and SEO: A Chat with Tom Winter Today I'm talking with Tom Winter. Tom designed the content research and writing tool, SEOWind. Tom's unique "Cyborg Method combines AI and human innovation, for content creation and SEO. Great content can be ai or human generated BUT the key is researching and unders…

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TikTok Search engine vs google: Where to Optimize For Search 7:23

4M ago7:23

7:23

Send me a text! The SEO Controversy: Is TikTok a search engine? YES! I vote Tik Tok IS a search engine! 🤣🤣🤣 I recap some of the ideas given in Zoe Ashbridge's episode to optimize content for money keywords. Like what you heard about SurferSEO? Use my link to sign up! Life's challenges make entrepreneurship hard Entrepreneurs have challenges when li…

1
Making an SEO Plan For Your Business with Zoe Ashbridge 36:09

5M ago36:09

36:09

Send me a text! Zoe Ashbridge, an expert in digital marketing, shares valuable insights and strategies for small business owners aiming to boost their SEO. Zoe provides a step-by-step guide to building topical authority, stressing its importance for businesses wanting to improve visibility online. Other topics discussed include the creation of bran…

1
How To Learn About Effective SEO and Optimize Your Website 11:36

5M ago11:36

11:36

Send me a text! Today I'm discussing e-commerce store success on Shopify platform with Google traffic. Get creative with your return policy as you need to stay profitable! Why I don't sell on Facebook or Instagram shops! Amazon return policy conflicts and my workaround. SEO plays a critical role for small businesses to compete online! Leverage high…

1
What is SEO? And How Does It Work in 2024? With Nina Gibson 37:07

5M ago37:07

37:07

Send me a text! Optimizing SEO Strategies: Understanding Conversion Rate (Not just driving traffic!) In the episode of the 'Simple and Smart SEO Show', host Crystal Waddell discusses with guest Nina Gibson about the misconception that driving traffic results in conversion. We talk conversion rate optimization, sales funnel, and nurturing customers …

1
Podcast SEO: Tips for 2024 (Trendcast Audio Summit Replay!) 9:46

5M ago9:46

9:46

Send me a text! Simple and Smart SEO for Podcasters in 2024 In this podcast, Crystal Waddell, host of the Simple and Smart SEO Show, explains the basics of SEO (search engine optimization) and its implications for podcasters in 2024. Crystal discusses major changes in SEO, with a particular focus on Search Generative Experience (SGE) and the issues…

1
Unlock the Power of SEO and Elevate Your Branding Strategy 23:56

5M ago23:56

23:56

Send me a text! Let's talk about how SEO = branding. Join us for a conversation about the integration of Search Engine Optimization (SEO) and branding. Sign Up For Our three-day challenge. The challenge is designed to help businesses optimize their websites and improve their branding efforts. Join as a FOUNDING MEMBER of the SEO SQUAD. Host Crystal…

1
When SEO Works: How to Maintain a Strategic Balance In Life 9:06

5M ago9:06

9:06

Send me a text! How often do you reflect on the state of your business? I start every year with a SWOT to determine strategic priorities. This episode walks through my monthly reflection, of strengths, weaknesses, opportunities, and threats in my business. Key Takeaways Crystal discusses strengths of her business, including successful sessions with…

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The Intersection Of SEO and User Experience with Ola King 48:11

5M ago48:11

48:11

Send me a text! Join me for a deep conversation with Ola King, who shares his intriguing journey – from being a popular [and underage!] local DJ and music producer to making an impact in the SEO industry. Below is a summary of the main topics discussed: Ola talks about his experience of moving from Nigeria to Canada at a young age, including the ch…

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Boosting Business: SEO Success, Sales Surges & an SEO Squad 7:44

5M ago7:44

7:44

Send me a text! We're celebrating like crazy because our Shopify CollageandWood.com sales have jumped up by 80% compared to last year - all thanks to our SEO strategy. Now, onto the super exciting part - we had our third meeting for the SEO Squad. Imagine a group of go-getter entrepreneurs, just like us, all pumped up to master SEO. Sounds great, r…

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Can Your Email Sink Your SEO? 2024 Updates w/Kris Daria 41:16

6M ago41:16

41:16

Send me a text! On Feb. 1, Google and Yahoo are changing email deliverability standards. Is your business ready? In today's show, Klaviyo email marketing expert Kris Daria joins us. Kris started with large ecommerce brands before branching out on her own to help small businesses. We go wayyyy back to Clubhouse circa 2020. Kris has an incredible kna…

1
Teamwork Dynamics In SEO: Defining Expectations For Success 6:45

6M ago6:45

6:45

Send me a text! Let's talk SEO Leadership skills! Many thanks for SEO For Hire for having me on their Linkedin Live and Youtube Show! Empowering Leadership and Strategies for Onboarding Employees - A Reflection Some key areas I (Crystal Waddell) addressed include the importance of having an effective onboarding system for employees, the significanc…

1
How the SERP Is Changing The Ways SEOs SEO: Ray Grieselhuber 35:56

6M ago35:56

35:56

Send me a text! Today I discuss the changing landscape of SEO, alongside Google's evolving algorithms, and the rise of AI generated content with Demandsphere founder Ray Grieselhuber. Ray gives us his insights on Google's new experimental project known as SGE (Search Generative Experience) and how it may affect the visibility of businesses online. …

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Linkable Assets & SEO Value: Welcome To Follow Thru Fridays! 7:21

6M ago7:21

7:21

Send me a text! It's all about creating linkable assets on this follow through Fridays! You can see Crystal's examples here: Top College Athletes: Earnings & Valuations for Men and Women In this video and podcast we take a look at the top earning college athletes in 2023-2024, focusing both on male and female athletes. For the female category, Oliv…

1
Bottom of Funnel Marketing: The Power of Diverse SEO Content 30:57

6M ago30:57

30:57

Send me a text! Want to identify and create relevant content for businesses? Today's guest, B2B content strategist Christine McLean Lewis shares her tip for leveraging diverse content marketing techniques to get in front of clients when they are in the market for your product! Connect with Christine: Website LinkedIn Christine's Content Strategy Pr…

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Unleashing SEO Magic: Welcome to Follow Through Fridays! 4:37

6M ago4:37

4:37

Send me a text! Crystal Waddell, the host of the Simple and Smart SEO show podcast, shared some insights she had from implementing new strategies on her senior night gift store website. Based on information from Matt Diamante and Andrew Holland, she optimized her website's keywords and started a paid e-book as her first digital product. We've got a…

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The Future of SEO: Performance Marketing w/ Andrew Holland 41:32

6M ago41:32

41:32

Send me a text! Join Andrew Holland from JBH and me as we talk about the future of SEO in 2024 and its role in building and promoting businesses. 1. Defining and redefining search engine optimization: Andrew Holland prefers the term "behavioral science" over UX and CRO. SEO is evolving to consume UX and CRO. Andrew shared his vision that SEO needs …

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Best of Season 2: Tips and Strategies for Effective SEO 20:40

7M ago20:40

20:40

Send me a text! In this final episode of 2023, Simple and Smart SEO Show host, Crystal Waddell, sums up the year by revisiting the top three most listened to episodes from season two. The first recap is from Episode 55 with Angie Colee where they discuss optimizing a business by focusing on people, profits, and processes. The second recap is from E…

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Quick Tips To SEO Success For Small Business Websites! 13:00

7M ago13:00

13:00

Send me a text! How important is SEO for small businesses? Today we talk content, role of social media in SEO and the necessity of a business strategy in SEO. Additionally we discuss the elephant in the room: can entrepreneurs afford SEO? 1. The SEO cost for new Shopify stores trying to establish their brand. SEO and advertising present financial c…

1
Mastering Etsy with Monica Little: SEO Success Strategies 36:31

7M ago36:31

36:31

Send me a text! Do you want to understand the functionality and potential of Etsy? Monica Little shares her journey from starting an organic skincare business on Etsy to becoming an Etsy coach. 1. Monica's story: building a handmade business from ground zero! Monica started selling handmade skincare on Etsy. She grew her business to multiple six fi…

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Data-Driven SEO: Profitability & Scalability w/Dimitrii Kustov 33:10

7M ago33:10

33:10

Send me a text! Dimitrii Kustov, the founder of Regex SEO, joins me to discuss SEO strategy, the importance of data-driven decision-making, the role of keywords, and the shift in SEO trends focusing on profitability and scalability, rather than traffic volume. 1. Proper data tracking is important (Dimitrii's #1 tip!) Tools like Google Analytics and…

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